Welcome to the third installation of E-Commerce Videos in the Wild, dedicated to showcasing some of Treepodia’s client implementations. This month, a long list of clients have chosen Treepodia to power their online video content for their retail sites. We’d like to show you five of our newest clients here, and demonstrate how they’ve started implementing Treepodia’s videos.

LivEcoFriendly.com

This small business is dedicated to encouraging individuals to “go green”, and begin living more eco-friendly lives. LivEcoFriendly is an online retailer of eco-conscious products, selling everything from solar panels to bamboo chair mats.

LivEcoFriendly opted to embed our player in the product pages, thereby increasing its potential for conversions.


ReadyFlowers.com.au

ReadyFlowers.com.au is a leading flowers, hampers, and special gifts retailer in Southeast Asia.  With a list of satisfied customers numbering over 100,000, and over four years running, the site has truly become the go-to place for people looking to send a special message of love to someone they care about.

ReadyFlowers opted to implement Treepodia’s e-commerce videos in their product pages, using the overlay mode.

HammockCompany.com

Founded a decade ago in what is known as the hammock capital of the world, Greenville North Carolina, The Hammock Company has served over 100,000 customers. No doubt its strong focus on customer service has played a role in creating significant customer loyalty.

The Hammock Company chose to embed our player directly onto its product pages, creating a seamless video experience for its potential buyers.

ToadsAndTulips.com

Specializing in baby gear, nursery furniture, educational toys, and other fun kid stuff, ToadsAndTulips prides itself on offering the same hometown service that customers find at its retail shop based in the historic Wake Forest, North Carolina. It is this personal service, combined with great prices and selection, that has kept its customers returning.

ToadsAndTulips opted for the overlay mode in its product pages, allowing the user to concentrate directly on the video.

JewelBasket.com

With a selection of over 9,000 products to choose from, from charm bracelets to religious rings, it’s little wonder that JewelBasket.com has received top ratings at sites like Shopping.com and BizRate. The site makes sure to always keep to up to date on the newest jewelry trends, and ship to just about anywhere in the world.

JewelBasket chose to integrate Treepodia’s video player directly into the product pages.

 

Thanks for Trusting Us!

We’d like to extend our utmost thanks to our newest clients, and say:

Thank you for trusting us with your business!

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Posted by Kaila On May - 25 - 2011 Partners

TruffleShuffle.co.uk has done extremely well by incorporating Treepodia's video ecommerce platform

Having sold over 1 million T-shirts since it first came into existence in 2004, one might think that funky retro T-shirt online retailer TruffleShuffle needs no help. But the company has found a way to increase its revenue per visit, while also significantly increasing its check-out conversion rates, using Treepodia’s online video platform. Let’s check it out in our newest installment of Treepodia’s ecommerce case studies.

Introducing TruffleShuffle.com

You may have heard of them: TruffleShuffle is a fun, funky retro T-shirt retailer that produces high-quality T-shirts favored by A-listers and university students alike. Known for its excellent customer service, and easy-to-use website, it’s not surprising that the company’s customers are extremely loyal.

Why They Came to Us

TruffleShuffle’s Managing Director and CEO, Pat Wood, explains that though the company was aware of the growing demand for online video to accompany fashion products, the cost was a huge barrier for them as a small company. However,

“Once we saw Treepodia, we didn’t think there was any point to look at anyone else. They did exactly what we wanted. The technology was perfect and the price was brilliant, so there really was no need to look at anything else.”

What Ecommerce Solutions did We Provide?

The Treepodia ecommerce video platform was implemented in September 2010. New video is created instantaneously as new products are added to the TruffleShuffle website. And not just one single video for each product, but multiple versions, so that A/B testing could be performed to determine which videos worked best for the company’s business. TruffleShuffle also made use of Treepodia’s unique Dynamic Video Sitemap to enhance its SEO.

What Return on Investment (ROI) did Ecommerce Videos Provide?

Per visit revenues increased almost immediately, by four percent. Furthermore, the add-to-basket, as well as the check-out conversion rates, and basket size, all increased.

TruffleShuffle says they have had an extremely pleasant experience working with Treepodia. As Mr. Wood puts it:
“Treepodia has been absolutely fantastic to work with. They do everything they’re asked, are very quick to respond, and the technology is brilliant.”
To see how you too can use Treepodia’s ecommerce video platform to increase your online store’s SEO, conversions and sales contact us today!
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Posted by Kaila On May - 10 - 2011 Return on Investment
Ecommerce Video does amazing things for jewelry

Ecommerce Video does amazing things for jewelry

In Q4 of 2010, SilverShake.com saw an incredible 108 percent increase in conversion rates for products with Treepodia video – welcome to another of our series of ecommerce case studies. This time we’re looking into the results of online jewelry website, www.SilverShake.com, having implemented online video with Treepodia in May 2010.

Introducing SilverShake.com

SilverShake.com is an online sterling silver gemstone jewelry store, which prides itself on the variety, quality, value, and availability of its products. With 10 years of history and counting, and over 10,000 jewelry designs available, SilverShake has proven itself to be the go-to place for those seeking high quality jewelry at fair prices.

SilverShake.com

SilverShake.com

Why they came to us

SilverShake’s marketing director, Kfir Gershonowitz, realized that the best way to show his customers their products from afar (the company is based in Thailand) would be to use online video. Kfir was also aware of the increase conversion rates attributable to online video, as well as the increase in product visibility. He thought they ought to give Treepodia’s platform a try.

What Ecommerce video solutions did we provide?

Using our unique technology we created multiple video versions for each product, which allowed effective automated A/B testing of each video’s performance, so that we could choose which video produced the most optimal conversion rates for each product. SilverShake.com also added the video distributor auto-syndication service and the dynamic video sitemap.

What ROI did Ecommerce videos provide?

As mentioned earlier in this post SilverShake.com saw an incredible 108 percent increase in CVR for products that sported Treepodia videos. Moreover our Video Distributor service increased awareness to the site by automatically publishing all the retailer’s videos to popular video sharing sites. In addition, the Dynamic Video Sitemap has ensured SilverShake’s product videos are constantly indexed by Google, which has proven extremely helpful to the company’s Search Engine Optimization effort.

As Mr. Gershonowitz puts it:

We are extremely impressed by the results we’ve seen working with Treepodia. Across the board the Treepodia platform delivers what we want most – a high level of customer satisfaction and an increase in sales.

To see how you too can use Treepodia’s ecommerce video platform to increase your online store’s SEO, conversions and sales contact us today!

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Image Credithttp://www.flickr.com/photos/blamedstarlie

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Posted by Kaila On May - 3 - 2011 Return on Investment

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