Video Ads Are Increasingly Popular on Facebook and Here’s Why! As the world’s #1 social media platform, Facebook stands head and shoulders above the competition. According to Facebook’s official company… Read more »
Why Does Brand Awareness Really Matter? A brand is something that is identified as unique to your company or business. In the e-commerce world, your brand is typically showcased via… Read more »
What are personalized videos? Personalized marketing videos are the most engaging, immersive and converting multimedia tools available to marketers today. On the Internet, there are a handful of ways that… Read more »
What is Dynamic Video Retargeting All about? There’s a new sheriff in town in the world of online marketing campaigns and his campaign slogan is dynamic video retargeting. Over time,… Read more »
How Video is Transforming the Way Shoppers React to Advertising Material A debate about the best advertising approach has been raging since time immemorial. The differences between a hard-sell strategy… Read more »
Why do we care about personalized content ? As individuals, it is human nature to expect that our needs will be met by those we interact with. In this vein,… Read more »
A new year marks a new beginning. It’s a chance to make good on all your resolutions, and not just the resolution to exercise, call your parents more often, and… Read more »
We’ve often related here on the blog how data we’ve collected from hundreds of our clients repeatedly proves product videos provide ROI via increased engagement and conversion rates. We’ve also explained how videos… Read more »
Despite the fact that search engines can’t ‘read’ video content, there are a number of ways that you can use video to support your SEO strategy. Video is the fastest… Read more »
We’re very glad to announce that after months of development and testing we’ve finally released our new Ecommerce Video Player. Designed to Boost your Sales The new player was designed… Read more »