Top 3 Product Video Marketing Mistakes To Banish
Steve Jobs, never one to accept failure lightly, is quoted as saying: “Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with… Read more »
Category Archives: Video Tips and Tricks
Facebook Video Autoplay – Using Our Eyes Against Us
It seems as though 2013 was very much the year of short video. The successful launches of Instagram videos and Vine were some of the biggest web-video related news of… Read more »
Are Your Product Videos Ready for Christmas?
Now, you may think it’s a bit soon to be talking about Christmas marketing campaigns, but we want to make sure you’re geared up for the year’s biggest ecommerce drive…. Read more »
Video SEO – What the Heck is a Video Sitemap and How Can it Help Me?
Now let us start by asking a very quick question. Are you disappointed with the amount of inbound traffic your product videos are receiving? Well.. If you’ve incorporated product videos… Read more »
Are Your Product Page Videos Missing The Point?
There are some compelling arguments for the use of product videos by online ecommerce experts, such as increasing engagement, combining offline with online marketing, but the biggest argument of all,… Read more »
Maximize Your Product videos’ Social Engagement Value
Are You Combining Your Ecommerce Videos and Social Media Marketing? Video and social media are both powerful tools for communicating your messages to customers, however when used in tandem with a conscious strategy… Read more »
Video SEO Pitfalls and Mistakes – And How to Avoid Them
We all want to rank well on search engine result pages (SERP). But there are many mistakes and pitfalls. Today, let’s take a look at some common SEO mistakes and… Read more »
Video SEO Is the New Link Building
Search Engine Journal confirms the new SEO mantra: content marketing is the new link building. In the recent past, being on the first page of a search engine results page… Read more »
New Generation, New Media, New Expectations – Is Your Video Engaging?
Today’s post started as a thought I had after encountering the following little factoid last week: In the past year TV viewing dropped 14-15% among the 12-17 and 18-29 crowds These are important crowds… Read more »
The Ascent of Mobile Video II – Mcommerce
First, let’s review the most important take-away from our previous post on the rise of video on the web. Adobe’s U.S. Digital Video Benchmark explains the situation very clearly: Mobile video… Read more »