Why Video is Crucial for the Entire Marketing Journey ?
Marketers live and breathe the three stages of a customer lifecycle. This is mainly because the end goal of retention cannot be achieved if the first two stages fail. One… Read more »
Tag Archives: remarketing
How video can effectively soften shoppers’ objection and quell the ‘hard sell’ nature of banners
How Video is Transforming the Way Shoppers React to Advertising Material A debate about the best advertising approach has been raging since time immemorial. The differences between a hard-sell strategy… Read more »
The Psychology Behind Personalization
Why do we care about personalized content ? As individuals, it is human nature to expect that our needs will be met by those we interact with. In this vein,… Read more »
Dynamic Remarketing – Engage with Users on a Personal Level
With dynamic remarketing, you could see your ads receive 5 times the conversions When users visit your site, they may spend plenty of time looking at goods and services… Read more »